Meetup · Design Leadership · Small team

Visualizing what's possible

Before Meetup's next-generation product could get funded, leadership and investors needed to see and feel it. I helped bring the vision to life through a concept video, showing a more spontaneous, activity-based way to meet people nearby.

What I did

• •Explored concepts for hyperlocal, spontaneous, activity-based events, better supply-and-demand matching, and a more chat-centric interface
• •Designed the user experience for a concept story, following a woman looking to run with beginner runners nearby
• •Storyboarded and directed a concept video, working with a teammate to shoot it and animate the interface on top

Outcomes

• •Rallied the company around a new product vision, securing internal resourcing and funding